National Dance Day occurs every year and celebrates dancers everywhere. The 3-part video project encompasses Theater, TV, and Instagram mediums and aims to hype up a live television event with the American Dance Movement hosted on by MTV. The videos feature clips that are teasers for the live event. The clips shot include ballet, jazz, hip hop, and contemporary dance style to be representative of the most of the popular styles of dance. The clips paired with the fast paced editing and upbeat music to get the viewer excited for the event.

The project objective was to pick a song and turn a portion of the song into a kinetic typography video. I chose this song from Wicked, because of its playfulness and back-and-forth interactivity with Glinda and Elphaba and thought it would lend easily to kinetic movement. I use the two colors from each of the characters voices and chose a certain animation style for each of the characters to show their temperment through the type and movement.

Welcome to Sizzle, the one-stop app for spicy food lovers. If you love spicy food then you can relate to the struggle of finding spicy food that meets your standards. Sizzle helps you find the spiciest food in your vicinity, reviewed by people just like you. Don’t sift through thousands of google reviews that could be from anyone. Sizzle allows you to filter your search to the highest degree and has meaningful reviews from like-minded people. For the times you don’t know what you want go to the explore tab and discover hundreds of spicy food options categorized for your convenience. There’s no more guesswork involved in the search for spicy food.

Scroll down to view screens or get the full app experience by clicking the InVision link. InVision Prototype →

This project's goal was to redesign an existing magazine and their brand. Crash Magazine currates current fashion and art. The existing logo and brand feel a bit cold and unrelatable especially with it being a magazine for those who are more artistically inclined and in-the-know on current trends. The brand was reinvented by using simply a bold typeface and tight tracking to emulate the word itself, "crash". This issue of Crash Magazine features a striking neon orange contrasted by ample white space and black & white or minimalistic photography. The magazine gives the reader the feeling of being in a currated art space and able to focus on the content. The redesign of this issue is talking about freckles and the trend of freckled makeup. The cool personalities featured throughout the spreads are mimicked by the cool and airy yet bold typography, so the reader is able to feel more connected to the breezy style baddies. There is a alternation between focus on content and image throughout the magazine to add interest as the reader flips through.

This project entailed designing our own brand and packaging design for a mac & cheese box. Brio is organic macaroni & cheese with a dash of nutritious herbs. The title "Brio" has the meaning of zest or pep for the zest you will find inside the box. Each box features a flavor with a different noodle, cheese, and complimenting herb combination. The patterns on the outside mimic the ingredients found on the inside and give a sort of warm and wholesome feel especially when paired with each vibrant color. The design features the pop of color with the slide-off box top. The bold, yet clean typography with a balance of white space helps elevate the product to feel a little more high-end. The box design is also a little shorter and wider than the typical mac & cheese box to give the impression of a more wholesome and petite serving. Brio's brand promise is to offer the buyer a little more zest and health to their favorite comfort food.